
Our Wool
Grown as one.
We partner with farmers who prioritise responsible practices, creating a balanced ecosystem, with healthy environments for both land and animals.
Authenticity
From field, flock and fleece.
Tracing Woolkeepers® wool back to its origins brings assurance to every fibre, placing value on land stewardship, animal welfare and holistic farming practices - making wool the conscious choice for a regenerative future.
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A wool growing standard verifying wool from farm to finished product.
Sheep farmers meet global animal welfare, land management and biodiversity requirements.
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A textile standard that ensures fibre management from farm to finished product.
Product is organically grown, and harvested and manufacturing is environmentally and socially responsible.
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Woolkeepers+ is a dynamic working group, embracing outcome-based practices which regenerate the land.

The right wool, always.
Each fibre is thoughtfully chosen for its intended purpose, ensuring optimal quality and performance for your needs.
Fair practice
Supporting communities and fair practice.
Every step in the journey of our wool is a step towards a future, where greater value and sustainable prosperity builds the community, using Woolkeepers® wool assures positive change is possible.
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Our shorter supply chain, ensures value is keep with farmers and local communities.
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Traditional wool prices are determined through a commodity auction model, which fluctuates. Woolkeepers® provides stability and higher (overall) pricing reviewed annually.
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Woolkeepers offer 2-year fixed contracts for those farmers looking for price security in an unstable market.

Transparency.
Transparency is at the core of our community. We go beyond traceability, ensuring every wool bale is a testament to positive change.
Through independent 3rd party verification and open practices, we invest in continuous improvement programs with our farmers, designed to enrich eco-systems and strengthen community ties.
Naturally Better with Woolkeepers®.
Using our wool is a conscious choice for your product and the planet.
Shaped by hand
We Hand-grade every fibre of our wool to ensure premium quality. The natural crimp of our wool provides resilience and compressibility, maintaining shape over time.
Temperature Regulation.
Wool is naturally hygroscopic, absorbing up to 33% of its weight in moisture without feeling damp. This helps regulate body temperature, keeping you comfortable year-round.
Longevity.
Every fleece is assessed for structure, strength, and elasticity by Woolkeepers®’ experts. This ensures that only the most durable fibres are used, extending the lifespan of wool products and reducing environmental impact.
Chemical-Free Comfort.
Wool contributes to purifying your home environment by absorbing harmful VOCs like formaldehyde, locking pollutants safely away.
